THE DESKSIDE SERIES: I'SHA GAINES, EDITOR/CEO OF HONEY BE NATURAL MAGAZINE
We at PR Mentality,LLC LOVE Honey Be Natural Magazine! They are an awesome publication for natural hair and beauty lovers around the world! So I had to catch up with CEO and Editor I'sha Gaines! Not only is she an editor and founder of a magazine, but she is also a photographer and creative director of CreateHerStock.com, a stock image site for women and creatives of color. Check out her interview below!
What inspired you to start Honey Be Natural Magazine?
When I first went natural, I had a hard time shuffling through blogs for information. I wanted to create a hub where information and features could be filtered through so I started HoneyBeNatural Magazine.
As a photographer, editor and creative director, you wear a lot of hats! How do you find the time to manage everything?
I honestly alternate weeks that I work on projects. I try and dedicate a week to each "Hat."
3.) Describe a typical work day.
I teach at Duncanville High School during the day as a commercial photography teacher. After work depending on the day I'm either prepping for an afternoon photoshoot or I take a nap. YES A NAP! From 4 to 8p.m. on most days I shut it down. I do this because I get up and work through the night on the magazines or editing photos. Alternating weeks for each of my business has worked for the most part. I use lunch breaks, afternoon times and late nights for posting on social media.
What types of story ideas do you love to receive?
Stories about business owners! Especially if it's kids!
What do you want publicists to know about working with you?
That I have new ideas daily that need to be cultivated.
What's next for I'sha Gaines and Honey Be Magazine?
HoneyBeNatural: Turning the magazine into something more memorable for 2016. It'll be a surprise(:
Createherstock: CreateHerStock we are soon going to have photo packs that subscribers can download at a low cost!
IshaGainesPhoto: Is about to be heavily involved in HoneyBeNatural photoshoots. Call it crazy, but the photography vision for IshaGainesPhoto is changing dramatically.
Words of Wisdom for aspiring entrepreneurs in the creative and literary industries?
Create Daily, Take Risks.... Don't wait too long to implement your ideas!