Desksides

THE DESKSIDE SERIES: MEAGAN WARD

Meagan Ward is an entrepreneur on the rise, taking the marketing and branding industries by storm. The CEO of Creatively Flawless and the Founder of Powerful Women, Meagan is the epitome of what every entrepreneur should be: Innovative. Driven. Kind and Passionate. I had the privilege of chatting with her for our Deskside series this week. Check it out!

What inspired your journey to entrepreneurship?

My family. My mother and grandfather were entrepreneurial driven. They named their investment company after me. I thought it was cool. It inspired me to use my gifts and what I was good at to create my own business.

How do you deal with the stress and high demands of owning a business?

Balance is very important  for me. I've learned to meditate, remove myself from the world, focus on my thoughts. It's important to have a positive atmosphere from support system to clients. We have to have a great energy. I'm pretty selective as far as who I work with and why I work with them.

What were some of your biggest obstacles and how did you overcome?

Not getting a raise from my corporate job sparked something in me. It showed me I had the power to decide.  Once I made my decision, things in my life changed for the better. I took a risk, but I wasn't content knowing that someone had that much control over my self worth. It's all about pursuing purpose. Leaving my job served people, it inspired them to fulfill their purpose also.

What new projects do you have coming up? 

In addition to Creatively Flawless, I created The Powerful Women Networking Group. Our 2016 conference and we are excited. Women from all backgrounds will be attending our 2 day weekend event. They will be able to listen speakers, do lunch, and brunch together.  I created  the Powerful Women  because I feel like sometimes society puts negative stereotypes of women working together in business. I believe we have the ability to work together to achieve our goals. I've met some of my closets friends to date at the conference so I'm really looking forward to it

What would you say to your 20 year old self?

Stop thinking about age and what everyone else is doing. I could have started my business at 19-20 years old but I was too busy prioritizing my social life . I would tell myself to go for it! So often a path has been created for us; we don't have to take it! It's very doable to create your own path.

Where do you see yourself 3-5 years from now?

Being a mom. It is important to me and my husband. Being a mom exudes womanhood to me. I also want to be a serial entrepreneur. I have a lot of ideas so why not start them and have people run them? I also want to have global brands in Asia and South America. I definitely think that there is a demand there for getting women involved

 

#PRGirlsDoItBetter Guide: That One Time I Went To #NYFW 2015

It's almost that time of the year that EVERY Fashion Guru Lives for: #NYFW! Every Fashion Publicist, Stylist and Designer runs around like a chicken with it's head cut off, stressing over last minute RSVPs and proper seating charts. Now, although I have represented fashion designers and stylists in the past handling their media relations needs, I didn't get the privilege of attending New York Fashion Week until February 2015. The experience was beyond memorable! Here are my 3 tips for navigating through NYC during Fashion Week

Of course Marianne and I had to take a selfie!

Of course Marianne and I had to take a selfie!

1. Be Intentional!- I didn't  have a client attending any of the Fashion Week shows. I was headed to NYC for 2 reasons: It was my first time EVER in the Big Apple and I wanted to connect with some of my favorite editors that have been supporting PR Mentality and the various accounts that I service.  It allowed me a little bit of room to breathe with no pressure of client expectations, demands and the hustle and bustle. Now, if you do have clients attending shows and various events, you definitely need to be attentive to their needs, ensure everything is together in regards to their wardrobe, itinerary, etc

2. Set Up A Deskside With Your Editor BFF - As I said, my intention was to connect with various editors. So I called ahead  and sent emails to schedule a time that worked for me to go in the office. Desksides are a great way for you to get face to face interaction with your favorite editors, continue to build a rapport,  and let them know about your clients endeavors in case they have a new story or piece that they are working on pertaining to that industry. Lucky for me, I was able to set up a nice meet and greet with one of my fave's Marianne Mychaskiw, Assistant Beauty Editor of Instyle.com

Fashion Week Just Isn't Fashion Week Without A Pic on The Instyle Magazine Desk!

Fashion Week Just Isn't Fashion Week Without A Pic on The Instyle Magazine Desk!

3, On Event Day, You Must Slay- Now just because I didn't HAVE to attend any events doesn't mean I was going to miss out on all the fun! I mean what PR girl would! So of course I attended the Tech Style event with my PR sisters Priya Williams,(www.prettimonee.com) and Keshia Jones of Brace'. Now, with NYC being one of the world's greatest fashion capital's, you must show up and show out! Black is the new Black and my all Black apparel worked rather nice for the weather and photo opps. 

Now, disclaimer about the weather LOL! This Midwest girl turned Southern Belle by way of ATL was NOT prepared for that NYC Cold at all!! And I vowed to never return to NYC in the winter again! 

4. It's All About The Press- What kind of publicist would I be if I didn't book press for Fashion Week! Remember, I said I didn't have clients to ATTEND Fashion Week, I never said I didn't have clients working during Fashion Week LOL.  My CBS This Morning segment for the beautiful Madisin Rian, model extraordinaire aired during the first few days of Fashion Week. As a publicist, you absolutely need to book press while you're at NYC Fashion Week or any fashion week/ major event for that matter. It's all about the contacts, contracts and memories you create! Remember, PR Girls Do It Better!

Now this is how you begin and end your Fashion Week!! 

Now this is how you begin and end your Fashion Week!!