As a publicist, I tend to get a lot of inquires from people looking for publicity services. Some are great and we click right a way to form amazing relationships. But there are others that I am not so sure about off the bat due to their approach with me. The conversation usually goes like this: "Yes, hi my name is Brittany, (no shade to any Brittany that I personally know LOL), and I'm looking for a publicist. I'm wondering what you can do for me because the last publicist that I hired didn't do anything."
I'll stop right there. How many of you get into a relationship and for whatever reason it doesn't workout with that person? You don't starting talking to a new person going into the relationship thinking that they are going to treat you like your ex! Or at least you shouldn't. That relationship will never work out. You can't go into any type of relationship business or personal expecting the worst! If you feel that strongly about your previous PR Relationship, DON'T HIRE A NEW PUBLICIST!
On behalf of a real publicist, I apologize for anyone you encountered that was unethical,however, that does not mean that you can treat your next publicist with suspicion or distrust. It makes for an uncomfortable and awkward relationship when someone is trying to show you the absolute best of them and you have a wall up due to previous experiences with other PR firms, managers,etc.
So before you reach and hire a publicist or anyone else in your business, do a heart check and make sure you have the right attitude prior to making anyone apart of your team.